We implement the high-value keywords in your website
Product page optimization by the eCommerce SEO specialist
Product page optimization can never be missed when it comes to eCommerce websites. These are the pages that are most likely to rank for the specific search terms or rather we should say long-tail keywords. Our eCommerce SEO specialist focuses on optimizing the product page while considering the appropriate long-tail keywords. Here is what your product page will include.
- The title with a keyword.
- Image of the product that you are selling.
- Add keyword in the image alt text, image file name.
- Keyword-rich product description explained in one or two paragraphs.
- You may also include the product model number so it may also appear in the search results.
Navigation optimization that reduces the bouncing rate
Our eCommerce SEO packages India is not limited to just ranking your website on top of the search results, but we also make your eCommerce website user-friendly. Easy navigation encourages users to stick to your eCommerce store for a longer time and eventually end up buying a product. On the contrary, if your website is messed up and confusing, then shoppers are most likely to drop off and that is known as bounce. The highly user-friendly website leads to a lesser bouncing rate and vice versa.
Bouncing rate is a metric that tells search engines about the worthiness of an eCommerce store or any website. A higher bounce rate can become a reason for the drop in rankings that negatively impacts sales and conversions.